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Darwinian chase through search marketing
Direct Marketing News (May 13 2011) Information Technology
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The Economic Development Council of Western Massachusetts recently discovered that importance. The nonprofit corporation runs a news page on its site that curates content relevant to Western Massachusetts businesses via marketing software company HiveFire's Curata tool. Mike Graney, SVP of business development at the nonprofit, says he had been searching for a news story on a CEO in the region. (Read Full Article)
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