Naismith Memorial Basketball Hall of Fame hires marketing agency to help sell naming rights - masslive.com - Western Massachusetts Economic Development Council

Naismith Memorial Basketball Hall of Fame hires marketing agency to help sell naming rights

masslive.com (Mar 31 2011) Tourism
1. The Naismith Memorial Basketball Hall of Fame has hired a marketing agency to help pursue millions of dollars in new corporate sponsorships, including an effort to sell naming rights to the national shrine building. (Read Full Article)
  
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